Introduction
With globalization advancing, local governments need to pay attention to and promote the preservation and growth of their unique cultures. With the record of the production and evolution process of jasmine tea in Fuzhou, the documentary explores the changes in the cultural environment, local economy and industrial innovation at different levels. Through in-depth investigation and visits in the local area, the unique charm of jasmine tea and its far-reaching influence on Fuzhou are also shown from different aspects. The purpose of this study is to call on the academic community and the public to devote themselves to the protection of local cultural heritage, and also to put forward valuable insights and ideas for the dissemination and protection strategies of regional characteristic cultures.
1. Preparation for planning
Background and reasons for choosing the topic
China's urbanization process is accelerating, and many traditional cultures are gradually fading out of the public's attention, especially local characteristic cultures. These cultures have a unique charm, but the emerging lifestyles and multicultural environments in modern society slowly crush the places where they stand, or let them be assimilated and lose their original characteristics. This phenomenon made me interested in making this documentary, the theme of which is "Exploring the Origin and Development of Jasmine Tea Culture in Fuzhou".
Fuzhou jasmine tea is a treasure of Chinese tea culture, which carries the heavy accumulation of thousands of years of history, and also continues the vitality of the integration of traditional culture and modern life. Nowadays, the process of modernization is accelerating, and it still has a unique spiritual connotation, which resonates in contemporary life and is caused by the deep nourishment of Fuzhou's urban spirit. Looking back on history, it can be seen that Fuzhou talents skillfully fused foreign jasmine flowers with local tea blanks to create a unique poetry on the tip of the tongue. What is shown in today's tea fragrance is the craftsman's awe and innovation for nature. This is also the embodiment of Fuzhou's spirit of "embracing all rivers and daring to be the first". This spirit has become tangible over time. Jasmine tea has developed into a unique and novel cultural symbol in Fuzhou. In addition, it also promotes the upgrading of related industries and promotes the development of the local economy. Therefore, through the unique image of Fuzhou jasmine tea culture, this study aims to explore how a tangible cultural heritage with a history of thousands of years can be integrated with the city and become a symbol of urban culture in a unique way. To this end, this study curated a documentary to highlight the inseparable link between urban vitality and the preservation of local culture.
Audience and market analysis
1. Audience Analytics
The audience of this documentary includes many tea culture lovers and travel enthusiasts, and young people also occupy a part of these groups. Most culture lovers use documentaries to learn about the history and characteristics of a city or culture. Fuzhou jasmine tea has a unique historical origin and cultural connotation, and its production process is also very unique, which is obviously different from the jasmine tea culture in other parts of China. Fuzhou residents attach great importance to the inheritance of traditional culture, which makes Fuzhou jasmine tea not only a drink, but also a display of humanistic care. This unique flavor is highly appreciated by cultural researchers and enthusiasts. With the help of documentaries, travel enthusiasts have discovered this emerging tourist destination of Fuzhou and experienced the unique charm of jasmine tea, thus enriching their travel experience. The spread and exchange of Fuzhou jasmine tea culture plays a crucial role in these two factors.
2. Market analysis
In recent years, the transition of mass tourism demand from material consumption to cultural diversity has provided a good opportunity for the tourism development of agricultural cultural heritage1, which shows that jasmine tea culture has also brought new development to Fuzhou's local tourism economy. At the level of evaluation of the comprehensive development level of the tourism industry, the overall development of Fuzhou jasmine and tea culture system as a global agricultural cultural heritage is relatively good, showing a continuous upward trend2, therefore, the economic development of local cities and cultural industries are closely related, so this documentary can provide new ideas for the development of cultural industries to relevant departments, which confirms that the development advantages of urban culture to the local area are unique.
3. Comparison of works of the same type
During my research, the author noticed a documentary "Seeking Shunde", which is related to the theme of this research. The film showcases the local food culture, but also reveals the complexity of human relationships through the medium of food. Whether it's the interaction between diners and shopkeepers, or between masters and apprentices, food evokes a deep emotional resonance. From the perspective of unique humanistic care, this film shows how food culture adds unique cultural connotations to the city and creates a distinctive urban image. This cultural documentary has attracted widespread attention. In the current process of Chinese cultural prosperity, it is a typical epitome of the upsurge of documentary research on local culture. This makes the city's humanistic customs and cultural connotation deeply rooted in the hearts of the people. Another documentary with the theme of the city, "Jincheng Lanzhou", takes the historical city of Lanzhou as the background, tells the city's humanistic stories and historical changes, so that people can see the rich historical and cultural heritage and unique regional characteristics of Lanzhou. "24 Hours in the City" connects the daily fireworks of the human market through one day's time, selects the five cities of Zhengzhou, Wuhan, Shenzhen, Chengdu and Xiamen as the observation coordinates, and uses the life slices of ordinary citizens such as breakfast stall owners and night shift drivers as recording clues, depicting the urban spirit map of contemporary China's urbanization process that is both distinctive and resonant with each other。 From the different perspectives of food, folk customs, and regional characteristics, we can deeply feel the beauty of the city and the unique local culture, and also achieve the promotion of different urban cultures through the documentary, which is presented with delicate images to awaken the deep observation of urban civilization by culture lovers.
(3) Summary of topic selection
When the fragrance of jasmine first meets the tea buds, this tea rhyme, which has been inherited for 600 years, is destined to become an important symbol of Chinese tea culture. From the shore of the Min River to the Forbidden City, the long-standing dialogue between flowers and tea continues to echo in modern tea ceremonies, highlighting the spiritual core of Chinese tea culture. Fuzhou's superior geographical conditions and profound cultural heritage are indispensable for the cultivation and development of jasmine tea. This documentary takes a unique perspective to show the symbiotic connection between jasmine tea culture and Fuzhou's urban culture. In the process of traditional skills, modern vitality and urbanization, jasmine tea is integrated with regional cultural values, and has the connotation of the new era, and its unique charm and far-reaching influence in Fuzhou have been highlighted. This kind of interaction can add wisdom and vitality to the revitalization of local cultural heritage, and it is also expected to promote the prosperity and development of characteristic regional culture.
2. Plan content and theme
(1) Conceptual entry point
The first episode of the documentary, titled "The Temperature of the Land and the Palm", focuses on individual tea farmers and tea masters, and delves into their intimate connection to tea. This documentary shows the uniqueness of tea culture in various places, reflects its diverse manifestations in the formation of local culture, and then promotes the spread and inheritance of these cultures. Take the Sichuan yellow tea mentioned in the film, for example, this tea has a mild taste and does not have the significant smell of jasmine tea. In terms of taste, compared to jasmine tea, it is not as refreshing, and its unique characteristics are not as prominent as jasmine tea. In Sichuan, the local teahouse not only integrates the liveliness that people love, but also develops a unique folk culture of long-spouted pot tea ceremony because of the narrow and crowded space. This skill has been passed down to this day and has become a unique tea drinking custom in Shu. I realize that traditional culture has a continuous innovation and renewal role in urban culture, which is closely linked to the times and urgently needs to develop in tandem with the times. This realization formed the theoretical basis for my choice of the subject of this documentary.
(2) Content framework
The documentary "Jasmine Tea Rhyme • Floral Fuzhou" takes Fuzhou jasmine tea as the core narrative object. It uses multi-dimensional narrative techniques such as flower picking, tea making, cultural creativity, and education to deeply explore the way in which jasmine tea culture is closely integrated with the lives of Fuzhou people, and how to show the vitality of life that keeps pace with the times while retaining cultural characteristics.
The opening film introduces the historical origin of jasmine tea, including how it was introduced to Fuzhou, its fit with the spirit of Fuzhou, and its special status as a gift tea for foreign affairs. Taking the production process and output process of jasmine tea as the core clue, this paper will deeply analyze the close connection between jasmine tea and Fuzhou's urban culture from five dimensions, focusing on the organic integration of traditional culture and modern economic development.
1. Begin with an introduction to the historical connection and environmental conditions between Fuzhou and jasmine tea. Record the work scenes of tea farmers in the tea plantation, and introduce the picking season and picking skills of tea leaves. The production process of tea is displayed in detail, the changes that occur in the production process of tea are recorded, and the unique aroma source and production difficulty are highlighted simply through the making process of jasmine tea. It shows the audience the close connection between jasmine tea and tea people, and also explains that the inheritance of jasmine tea culture begins with tea people and originates from tea people.
Visit Yongtai jasmine field, record and understand the flower picking life of local flower farmers and the planting yield of flower fields, analyze the contribution of jasmine tea industry to Fuzhou's economy, including the positive impact on the survival and employment of some elderly local residents, and show jasmine tea to local people through character interviewsEmotions and the meaning of life.
Introduce the historical relationship between Liangcuo Village and jasmine tea, show the planting environment of jasmine tea in Liangcuo Village, introduce the former site of the jasmine tea making process exhibition hall and workshop, and highlight it by observing the parent-child experience activities of the jasmine making process held locallyImmersing oneself and teaching by example is a crucial step for the next generation to perceive and appreciate culture. And through the picture of people and flowers in harmony, it conveys the torch and profound heritage of Fuzhou jasmine tea culture.
Visiting and documenting the appearance, interior environment, tea sample display, and innovation of new milk tea desserts in the Jasmine Tea Experience Center, and interviewing some tourists and local residents at the time, asking them how they felt about the new jasmine tea products in the experience hall, and discussing these products made of jasmineWhat strange and new feelings do tea-derived products bring to foreign tourists, and how it is integrated into the modern lifestyle, showing the modern vitality of traditional skills.
Through the clarity of its structure and the richness of its content, the documentary "Jasmine Tea Rhyme • Floral Fuzhou" shows the jasmine tea culture of Fuzhou in an all-round way, so that the audience can deeply understand that jasmine tea is a cultural symbol and integrates into the daily life of Fuzhou people in a diversified form. Not only has the culture survived and never been forgotten, but it has also added a unique jasmine scent to this culturally rich city.
Interviews & Interviews
This documentary focuses on the practical application strategies and value orientation of interviews in documentary filming. These include the inspiration of social science interviews and field theory, as well as the humanistic value brought by qualitative interviews.3 In documentaries, moderate interviews play a crucial role in obtaining information and conveying emotions。 As the curator of the documentary, I should formulate interview questions related to the subject matter and guide the interviewees to express their opinions and feelings, and here I should appropriately control the timing and pace of the interview to prevent the conversation from becoming verbose or boring. Throughout the interview, it is important to maintain a respectful and listening attitude so that the interviewee feels genuine and willing to open up and share their innermost thoughts.
1. The type of person being interviewed
Figure 1: Interview type diagram
2. Interview questions
The person in charge of Hanada
| Flower farmer
| Parents of parent-child activities
| Local tourists and residents of Fuzhou
| Tea maker
|
1. Can you first tell us about the process of jasmine from growing to picking and collecting?
| 1. How long have you been working as a flower farmer?
| 1. Why did you take your children to participate in our parent-child experience activity of "Jasmine Tea Making Process"?
| 1. Do you usually have a habit of drinking tea? What kind of tea do you prefer?
| Could you please tell us about the process of making tea?
|
2. What is the scale of the local jasmine field and the annual output of jasmine in Yongtai?
| 2. How many jasmine flowers can you pick in a day?
| 2. Do you educate your children about jasmine tea at home?
| 2. How much do you know about jasmine tea-related inquiries?
| |
3. What is the approximate number of local residents working as flower farmers?
| 3. What are your working hours?
| 3. Do you usually prefer jasmine tea at home?
| 3. What is your experience with jasmine-related products in the store?
| |
4. Do we have any local customs or interesting facts about jasmine planting?
| 4. Why did you choose to work as a flower picker?
| 4. How do you think traditional culture has helped you in educating your children?
| 4. What do you think is unique about Fuzhou Jasmine Tea Culture Experience Center compared to other tea culture experience centers?
| |
5. How do you feel about jasmine as a local?
| | | 5. What do you think impresses you the most about the city of Fuzhou? Why?
| |
The above outline of interview questions is used as a reference content during the shooting, and the specific interview content is guided and adjusted according to the context and emotions of the interviewees such as tea farmers, flower field leaders, and parents interviewed during the shooting.
3. Planning and innovation
(1) Narrative method
This documentary uses multi-angle shooting and narration techniques, if it can further enrich the narrative level and express it with delicate lens language, it willIt will effectively reduce redundant interview links. Therefore, this study aims to show how Fuzhou, a famous historical and cultural city, skillfully integrates jasmine tea culture into all aspects of urban development, and intends to create themes from different aspects of the city. This study analyzes four core sub-topics: the inheritance of the craftsman spirit, the role of the jasmine tea industry in promoting the employment of local residents, the active display of traditional culture in contemporary society, and the key role of words and deeds in cultural inheritance. Accordingly, the far-reaching influence and significant contribution of jasmine tea culture to the development of Fuzhou's characteristic industries were further elaborated. In this process, this study not only presents the exquisite skills of jasmine tea making technology, but also reveals the profound cultural connotation and social value contained in it.
In order to enhance the expressiveness and appeal of the narrative, we will use the technique of timeline to present the evolution and development of jasmine tea culture in Fuzhou through the contrast between history and modernity, tradition and innovation. Through character interviews, on-site shooting and animation demonstrations, the audience can experience the unique charm of jasmine tea culture. With these rich narrative layers and delicate lens language, we want to build a documentary with depth and temperature, so that the audience can deeply understand the profound cultural heritage and social value of jasmine tea culture while enjoying the beautiful scenery.
Yongtai Town is located in the southwest of Fuzhou City and is the main planting area of Chunlun Jasmine Tea Plantation. Jasmine is cultivated on 107 hectares in this area. The town is located in the middle of the mountains, with fertile soil and water, and abundant sunshine, which creates unique conditions for jasmine to grow. The results of the field investigation showed that the local flower farmers were mainly middle-aged and elderly people in their forties and fifties, and the proportion of women was relatively high. Most farmers devote themselves to jasmine cultivation and achieve nearby employment, which effectively promotes rural revitalization and improves the economic benefits of local residents. This documentary returns to the origin of tea culture, records the tea-making process in detail, and shows the persistence and innovation of Fuzhou tea people in traditional tea-making skills. The subject of this film is a young Fuzhou tea maker. When she learned the art of tea making, she deeply appreciated the hard work and tenacity of tea people, and also cultivated her delicate quality. These handicrafts passed down from generation to generation are not only technical inheritance, but also cultural continuation, showing the pursuit of a better life by the people of Fuzhou, and also reflecting the respect for traditional culture.
The modern charm of tea culture is precisely the experience in cultural inheritance. In the process of cultural inheritance, innovation and development are the key driving forces to promote the development of the cultural industry. The documentary shows that Fuzhou is exploring new business models and forms of cultural expression while preserving its traditional tea culture. This practice has made the jasmine tea culture more vivid and vibrant, attracting more attention and participation from young people. In terms of inheriting jasmine tea culture and education, the documentary highlights the central role of family education in spreading jasmine tea culture. Educational activities such as lectures and workshops are organised to allow children to learn about this precious cultural heritage from an early age, thereby stimulating their love for the local culture.
With the development of society and the change of the new media environment, the audience's habit of receiving information has become fragmented, and the Internet platforms they have contacted have become diversified. 4 "Jasmine Tea Rhyme • Floral Fragrance of Fuzhou" adopts a multi-angle and multi-level narrative technique to comprehensively and deeply discuss and analyze the important contribution of jasmine tea culture to the economic and social development of Fuzhou. It is not only a story about tea, but also a reference research case on how to use local characteristic resources to promote the comprehensive development of the region.
(2) Innovation in the planning of the theme of the work
The authenticity of the documentary is not a simple mechanical record, but to give the work a unique artistic charm and humanistic care while maintaining objectivity. 5 At first, he was planning the documentary "Jasmine Tea Rhyme • Flower FuzhouAt the time, I originally wanted to refer to the creative ideas of traditional intangible cultural heritage documentaries to plan, but according to the information and literature consulted, works with similar themes tend to be saturated in this field, and the planning process is old-fashioned, which cannot open up new ideas for this creation.
1. Innovation in the direction of topic selection: In the current creative environment of cultural documentaries, most of the research focuses on observational documentaries and participatory documentaries, while the attention to non-narrative documentaries is relatively low. With the continuous acceleration of China's urbanization process, many traditional cultures are gradually fading out of the public eye, and the current situation of local characteristic culture being slowly forgotten due to the acceleration of urbanization process is becoming increasingly severe, and the in-depth study of it has important practical significance and theoretical value, so the innovation of this topic is to abandon the documentary creation technique of "explaining the theme with character story line", and instead choose the narrative method of "multi-scene + sub-theme". From multiple angles and different levels, we can deeply experience the infiltration and spread of jasmine tea culture in Fuzhou.
2. Innovation of research perspective: In the past, the creative research on the theme of jasmine tea was mostly carried out from the perspective of photographing its production process or historical background, but this paper takes a different path, choosing the creative perspective of "the unique urban flavor of jasmine tea in Fuzhou" to observe what kind of meaning jasmine tea culture has brought to different social roles in the city of Fuzhou, and explore the deeper social significance through each role. As a cultural carrier, jasmine tea has been integrated into the life of the city, making the city of Fuzhou more vigorous because of it. It comprehensively and systematically reveals the multiple characteristics and potential connections from the special perspective that "only by rejuvenating the life of local traditional culture can urban development be more far-reaching".
3. Innovation in the creative process, establish the topic selection and research perspective of the documentary, and then carry out the work of planning the outline, this documentary is divided into four role perspectives, namely the farmers involved in jasmine planting and picking, the tea makers of the jasmine tea base, the tourists who come to the modern jasmine tea house and the parents who participate in the parent-child activities of the kiln craft, these four groups of people have an inseparable connection with jasmine tea, and the phenomenon explored through the identity level is also more meaningful.
Farmers involved in jasmine planting and picking, referring to the previous jasmine tea documentaries, pay more attention to the details and experience of the flower farmers' work, so this documentary does not want to explain too much about this angle, we want to explore what jasmine tea can bring to this kind of people, what kind of significance, because this layer of identity, explain that they are not only the first step in the formation of jasmine tea, but also an important step in the life of the people at the bottom, many farmers who have not received education in the last century, because they can't keep up with the pace of the times, Gradually eliminated by the social environment, the traditional farming civilization is about to come to an end, replaced by modern science and technology applied here, and picking jasmine is a very delicate process, machines can not be replaced, therefore, this theme wants to show you is that the jasmine tea culture in the corner of Fuzhou with its own strength for the bottom of the people to provide the conditions for survival.
Visitors to the modern jasmine tea house, this documentary shows you the innovation of cultural products under the influence of the new era by recording the exterior and interior and cultural and creative products of a modern jasmine tea experience hall, so that everyone can feel the fresh blood and historical vitality of jasmine tea culture, and through interviews with the travelers of the store about the experience of jasmine products, we understand that jasmine-flavored products are unique and make people feel novel, and through the historical origin of this store, we understand that jasmine is a cultural symbol of Fuzhou. For the further exploration of jasmine tea, Fuzhou has created new market vitality for jasmine tea-related industries, making jasmine tea culture more enduring and new.
Parents who participated in the parent-child activities of the kiln craft, through the perspective of inheritance, this documentary did not choose to record the relationship between the apprentice and the master, but by recording the children's reactions and feelings about the kiln craft in this parent-child activity, and combined with the parents' experience of parent-child activities, open a new perspective to understand the meaning of "inheritance". This reveals that the significance of inheritance lies not only in the inheritance of memory, but also in the perception of culture, so it can be reflected that the city of Fuzhou attaches more importance to the inheritance of jasmine tea culture, which is also the key factor for the long-standing history of Fuzhou jasmine tea culture.
Fourth, practical problems and solutions
(1) Shooting difficulties and breakthroughs in creative ideas
In the filming of "Jasmine Tea Rhyme, Floral Fuzhou", the original shooting plan was to use a narrative line to meticulously record the complete process of jasmine tea from picking, production to sales. The tea factory did not provide a filming location, and the master craftsman was unable to participate due to scheduling and communication problems, which led to two key scenes not being filmed, and the film team had to adjust the overall shooting plan. The unexpected situation had a significant impact on the progress of the filming work. This is the result of a fundamental shift in the documentary filmmaking programme. The original plan was to use a single narrative line to show the whole process of jasmine tea from picking, processing to final sales. But halfway through, the tea-making factory I contacted did not provide a shooting location; There is also a master craftsman, who failed to fulfill the contract due to scheduling and communication problems. As a result, two key links were missing, and the film team was stuck in a shooting dilemma, unable to shoot as originally planned, and time and cost were wasted.
The filming permission of the Jasmine Tea Culture Experience Center was obtained by the documentary director through communication and coordination. In the process of kiln making, although the whole process was not captured, there was a parent-child activity organized for learning the process of jasmine tea making. This gives documentary planning a new perspective. Therefore, the planning idea is clear, from a single angle of recording to a multi-angle, multi-dimensional comprehensive and in-depth discussion. The purpose of this study is to deeply analyze the contribution of jasmine tea culture to the economic, social and cultural development of Fuzhou City, and to elevate the theme to a successful example of how to use local characteristic resources to promote the comprehensive development of the region.
(2) Commentary production
As a "powerful" expressive element that reflects the director's intention, the narration serves the picture and can jump out of the picture, becoming an audio language art that expresses the theme. Natural, simple and real narration can effectively make up for the content information that cannot be displayed in the picture and expand the ideological dimension of the audience. Through content creation and visual presentation, the audience can not only understand the cultural value of jasmine tea, but also feel the humanistic feelings and social significance behind it. At the same time, it is hoped that this documentary will enhance the public's awareness of the development of local culture. To achieve this, we have assembled a professional team of directors, screenwriters, cinematographers, post-production staff, and more. Each team member brings a wealth of experience and a unique perspective to contribute to the success of the project.
In the early stages of the project, the research team consulted a large number of relevant literature and collected a lot of useful information. Based on this information, combined with some of our own creative ideas, we started the creative ideation work. After in-depth discussion and repeated revisions, we finally decided on the research theme of "From a Single Narrative Line to a Multi-dimensional Discussion", which aims to fully demonstrate the unique charm of jasmine tea and inspire the audience's resonance. In response to this research topic, the research team set out to write a script for the commentary. In the process of writing, the author observed that the proportion of commentary has increased compared to before, so I am committed to ensuring that each commentary conveys the main idea deeply and contains rich emotions. At the same time, taking into account the differences in emotional expression in different scenes, for example, the admiration for traditional skills is reflected in the tea-making process, while the jasmine tea experience hall scene is aimed at expressing surprise and admiration for novelties. Based on these conditions, this study aims to ensure that the narration of the documentary is both vivid and interesting, without losing the core meaning of its expression.
Conclusions
In the documentary "Jasmine Tea Rhyme, Floral Fuzhou", the exquisite tea-making process of jasmine tea has been deeply explored, and the culture of Fuzhou has also been deeply excavated and displayed. This study intends to analyze the production process of jasmine tea, the harvesting technique of jasmine, and its application in modern life. Jasmine culture is the center of Fuzhou's urban culture, and tea culture is a typical representative of traditional culture. The purpose of this study is to explore the essence of a long-established and modern local culture.
In terms of documentary planning and content construction, this study plans in detail the stages of conception entry point, planning framework, and interviews. The documentary takes Fuzhou jasmine tea as the theme, and adopts a linear narrative to explore and show its history, production process, industrial influence and cultural heritage. This paper deeply analyzes the far-reaching impact of jasmine tea culture on Fuzhou's local characteristic industries from many aspects such as ingenuity, people's livelihood, inheritance, innovation, history and exchange.
In addition, the study also shows the challenges faced during filming and the corresponding solutions, such as the inability of the tea factory to provide a filming location, and the lack of participation of the master craftsmen of the intangible cultural heritage kiln due to time and communication problems. In the face of these difficulties, the team flexibly adjusted the shooting plan to shoot the Jasmine Tea Culture Experience Center and parent-child activities. In this way, the single-angle shooting has been transformed into a multi-perspective and multi-dimensional approach, and the comprehensive and in-depth discussion of the contribution of jasmine tea culture to Fuzhou's economic, social and cultural culture has also been successfully completed. This study provides a comprehensive overview of the various stages of narrative production, including data collection, creative design, scripting and team review.
Eventually, in this study, I deeply appreciated the implicit role of planning in documentary filmmaking. The first thing in planning is to determine the core value of the work and explore the theme with social significance or unique perspective. From a narrative point of view, it is necessary to design the structure, perspective and emotional landing point of the story, balance the documentary and dramatic tension, integrate resources, coordinate the team, budget and risk control, and make flexible adjustments during shooting. In the later stage, you have to choose between rhythm and information density in the editing. In the end, the planner should put the creativity in place, ensure that the work is authentic and artistic, prevent the theme from being too scattered or resources from being wasted, and make the documentary a work with a strong sense of depth and appeal.