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1.以下關於 R\&D 的陳述中哪一項是錯誤的?
(1)代表公司為創新和推出新產品而開展的活動
和服務,或改進其現有產品。
(2) 允許公司通過迎合新的需求或需求來保持領先地位
在市場上。
(3)探索性進步的廣泛方法,而應用研究則更面向
朝著更狹窄的範圍研究。
(4)研發成本的處理會計不會對公司的
損益表和資產負債表。
1.Which one is incorrect in the following statement about R\&D? |
(1)represents the activities companies undertake to innovate and introduce new products |
and services or to improve their existing offerings. |
(2)allows a company to stay ahead of its competition by catering to new wants or needs |
in the market. |
(3)a broad approach to exploratory advancement,while applied research is more geared |
towards researching a more narrow scope. |
(4)The accounting for treatment for R\&D costs cannot materially impact a company's |
income statement and balance sheet. |
1.Which one is incorrect in the following statement about R\&D?
(1)represents the activities companies undertake to innovate and introduce new products
and services or to improve their existing offerings.
(2)allows a company to stay ahead of its competition by catering to new wants or needs
in the market.
(3)a broad approach to exploratory advancement,while applied research is more geared
towards researching a more narrow scope.
(4)The accounting for treatment for R\&D costs cannot materially impact a company's
income statement and balance sheet.| 1.Which one is incorrect in the following statement about R\&D? |
| :--- |
| (1)represents the activities companies undertake to innovate and introduce new products |
| and services or to improve their existing offerings. |
| (2)allows a company to stay ahead of its competition by catering to new wants or needs |
| in the market. |
| (3)a broad approach to exploratory advancement,while applied research is more geared |
| towards researching a more narrow scope. |
| (4)The accounting for treatment for R\&D costs cannot materially impact a company's |
| income statement and balance sheet. | |
2.關於研發的優勢,哪一個是錯誤的答案?
(1)讓消費者保持忠誠(2)提高生產力(3)保持經濟
growth(4) 花費大量資金。
2.Which one is incorrect answer about the R\&D's advantages? |
(1)allow consumers remain loyalty(2)improved productivity(3)remained economic |
growth(4)costs lots of money. |
2.Which one is incorrect answer about the R\&D's advantages?
(1)allow consumers remain loyalty(2)improved productivity(3)remained economic
growth(4)costs lots of money.| 2.Which one is incorrect answer about the R\&D's advantages? |
| :--- |
| (1)allow consumers remain loyalty(2)improved productivity(3)remained economic |
| growth(4)costs lots of money. | |
|
3.關於研發考慮,哪一個是錯誤的答案?
(1)時機(2)成本(3)風險(4)利潤
3.Which one is incorrect answer about R\&D considerations? |
(1)Timing(2)Cost(3)Risks(4)Profits |
3.Which one is incorrect answer about R\&D considerations?
(1)Timing(2)Cost(3)Risks(4)Profits| 3.Which one is incorrect answer about R\&D considerations? |
| :--- |
| (1)Timing(2)Cost(3)Risks(4)Profits | |
|
4.根據羅傑斯 1962 年提出的創新擴散理論,可以分為
分為 5 個階段,在第一階段接受新想法的人,我們稱他們為:
(1)創新者(2)早期採用者(3)早期多數(4)後期多數(5)落後者。
4.Based on Diffusion of Innovation Theory proposed by Rogers in 1962,it can be divided |
into 5 stages.The people who accept the new ideas in the first stage,we call them as: |
(1)Innovators(2)Early adopter(3)Early Majority(4)Late Majority(5)Laggards. |
4.Based on Diffusion of Innovation Theory proposed by Rogers in 1962,it can be divided
into 5 stages.The people who accept the new ideas in the first stage,we call them as:
(1)Innovators(2)Early adopter(3)Early Majority(4)Late Majority(5)Laggards.| 4.Based on Diffusion of Innovation Theory proposed by Rogers in 1962,it can be divided |
| :--- |
| into 5 stages.The people who accept the new ideas in the first stage,we call them as: |
| (1)Innovators(2)Early adopter(3)Early Majority(4)Late Majority(5)Laggards. | |
|
5.我們通常如何稱呼允許銷售金額起飛的人
新產品的擴散過程?
(1)創新者(2)意見領袖(3)超級明星(4)撒布者
5.How do we call the person who usually allow the sale amount to take off in the |
diffusion process of new product? |
(1)Innovator(2)Opinion Leader(3)Super star(4)Spreader |
5.How do we call the person who usually allow the sale amount to take off in the
diffusion process of new product?
(1)Innovator(2)Opinion Leader(3)Super star(4)Spreader| 5.How do we call the person who usually allow the sale amount to take off in the |
| :--- |
| diffusion process of new product? |
| (1)Innovator(2)Opinion Leader(3)Super star(4)Spreader | |
|
6.基於波特競爭力模型,哪一個不屬於其
元件?
(1)互補性的威脅性 (2)供應商的議價能力 (3)的議價能力
買家(4)新進入者的威脅
6.Based on the Porter's Competitive Forces Models,which one is not belong to its |
components? |
(1)Threat of Complementary(2)Bargaining power of Suppliers(3)Bargaining power of |
Buyers(4)Threat of New Entrants |
6.Based on the Porter's Competitive Forces Models,which one is not belong to its
components?
(1)Threat of Complementary(2)Bargaining power of Suppliers(3)Bargaining power of
Buyers(4)Threat of New Entrants| 6.Based on the Porter's Competitive Forces Models,which one is not belong to its |
| :--- |
| components? |
| (1)Threat of Complementary(2)Bargaining power of Suppliers(3)Bargaining power of |
| Buyers(4)Threat of New Entrants | |
|
7.根據波特通用策略,哪一個不屬於矩陣?
(1)成本領先(2)差異化(3)成本重點(4)差異化重點(5)最大-
馬克西
7.Based on Porter's Generic Strategies,which one is not belong to the matrix? |
(1)Cost leadership(2)Differentiation(3)Cost focus(4)Differentiation focus(5)Maxi- |
Maxi |
7.Based on Porter's Generic Strategies,which one is not belong to the matrix?
(1)Cost leadership(2)Differentiation(3)Cost focus(4)Differentiation focus(5)Maxi-
Maxi| 7.Based on Porter's Generic Strategies,which one is not belong to the matrix? |
| :--- |
| (1)Cost leadership(2)Differentiation(3)Cost focus(4)Differentiation focus(5)Maxi- |
| Maxi | |
8.《藍海戰略》一書的主要思想是:
(1)創新(2)推進(3)改進(4)破壞
8.The main idea of"Blue Ocean Strategy"book is: |
(1)Innovation(2)Promotion(3)Improvement(4)Destruction |
8.The main idea of"Blue Ocean Strategy"book is:
(1)Innovation(2)Promotion(3)Improvement(4)Destruction| 8.The main idea of"Blue Ocean Strategy"book is: |
| :--- |
| (1)Innovation(2)Promotion(3)Improvement(4)Destruction | |
9.“藍海戰略”提出的新價值有四種形成方式。
哪一個是錯誤的?
(1)提高(2)發明(3)減少(4)消除
9.There are four methods to form the new value proposed by"Blue Ocean Strategy". |
Which one is incorrect? |
(1)Raise(2)Invent(3)Reduce(4)Eliminate |
9.There are four methods to form the new value proposed by"Blue Ocean Strategy".
Which one is incorrect?
(1)Raise(2)Invent(3)Reduce(4)Eliminate| 9.There are four methods to form the new value proposed by"Blue Ocean Strategy". |
| :--- |
| Which one is incorrect? |
| (1)Raise(2)Invent(3)Reduce(4)Eliminate | |
|
10.Which is not belong to financial statements? 10.哪些不屬於財務報表? |
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(1)Balance sheet(2)Income statement(3)Retained Profits(4)Statement of cash flow. (1)資產負債表(2)利潤表(3)留存損益表(4)現金流量表。 |
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