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AI Talent Is in Demand as Other Tech Job Listings Decline

Postings for artificial-intelligence-related roles are growing and touting higher pay

Newly listed U.S. jobs, change from a year earlier

Chart with two lines, showing the year-over-year change in newly listed jobs for AI roles and IT roles. New listings of AI jobs are rising while tech job listings are falling.

New listings of AI-related jobs are

rising, year-over-year, while tech

job listings are falling

25

%

AI jobs

0

−25

IT jobs

−50

−75

2023

’24

Source: UMD-LinkUp AI Maps

00:00 / 03:38
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U.S. companies are ramping up recruitment of artificial-intelligence professionals and paying a premium for talent.

Firms in the tech sector and beyond went on a hiring spree after the onset of the pandemic before pivoting to a focus on efficiency through layoffs and other cost-cutting measures. The market for AI-related roles has proved resilient, job-listings data show.

2020’21’22’23’24050,000100,000150,000200,000250,000Newly listed U.S. jobs, monthlySource: UMD-LinkUp AI MapsChatGPT releaseIT jobs–31% vs.Dec. ’22AI jobs+42% vs.Dec. ’22
New AI job listings are up 42% compared with a December 2022 low point, according to University of Maryland researchers. That is in part because of ChatGPT’s late 2022 release, which set off an AI frenzy.
The overall market for tech talent is still trending downward. New IT job listings were 31% lower in January compared with December 2022.

AI-related jobs including machine-learning engineers and data scientists existed before the debut of OpenAI’s ChatGPT, said Anil K. Gupta, a professor at the University of Maryland’s Robert H. Smith School of Business and co-lead of its artificial-intelligence-job tracker. The chatbot put a user interface on the technology, he said, opening eyes about ways to embed AI into products and workflows even as the tech talent market was still pulling back after a period of overhiring.

The Maryland tracker, published in partnership with job-data firm LinkUp and consulting firm Outrigger Group, classifies AI jobs as those requiring a technical understanding of AI algorithms or models. Its measure of IT jobs comprises a broad group of computer- and math-related occupations.

Other measures of the AI and tech job markets show similar patterns. On the job-search platform Indeed, AI-related postings and overall data-science and software-engineering postings are moving in opposite directions.

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Change in job postings on Indeed

AI-related jobs

15.7%

Past six months

2.3

Past year

Data analysts and scientists

–1.1

Past six months

–30.5

Past year

Software engineers and developers

–2.9

Past six months

–33.5

Past year

Note: As of January

Source: Indeed

These diverging trends are playing out at some of the country’s largest companies in a shift of resources toward artificial intelligence. 

has cut jobs across several areas in recent months, citing changing priorities across its businesses that include AI. Google parent has been working to marshal resources toward developments in AI while also cutting back on spending. UPS, which plans to cut about 12,000 jobs this year, has been increasing its use of AI and machine-learning tools. And last week, abandoned a decadelong electric-car project and will be redeploying some employees to work on AI efforts.

Indeed measures an AI role as any listing that includes an artificial-intelligence-related keyword, including in the job title, description and company name. Job categories on the platform with the largest share of AI-related postings are largely data or engineering focused.

Share of job postings in each category that mention artificial intelligence-related terms

18.3%

Mathematics (includes data science)

7.9

Software development

4.6

Science

3.9

Information design and documentation

3.4

Industrial engineering

2.9

Mechanical engineering

1.6

Electrical engineering

1.3

IT operations and help desk

1.3

Marketing

1.1

Banking and finance

1.0

Project management

0.9

Education

0.6

Sales

Accounting

0.5

0.5

Management

0.3

Administative assistance

0.2

Customer service

0.2

Medical technician

0.1

Installation

0.1

Nursing

Note: As of January

Source: Indeed

Postings for roles related specifically to generative AI, the technology behind ChatGPT that can produce text and visual content, were basically nonexistent on Indeed before the chatbot’s launch. The listings still make up a fraction of jobs on the platform but have since boomed. 

Companies on the hunt for AI talent appear willing to pay up. 

“It’s the tech area du jour,” said Andrea De Ville, a partner in consulting firm

’s human capital practice. “Everybody wants to know about premium pay for AI-related roles.”

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In a recent survey Aon conducted among some of its tech clients, about three-quarters of companies said AI skills justify a pay premium, meaning higher compensation for the median new hire relative to that of existing employees.

On online hiring platform

, listed pay for jobs related to AI can top that for their non-AI counterparts by tens of thousands of dollars.

Average listed annual pay for roles with and without

AI-related terms in the title

Reflects the bottom ends of pay ranges

$40,000

60,000

80,000

100,000

120,000

Database engineer

Non–AI

AI role

Engineer

Software engineer

Data architect and

warehouse developer

Data scientist

Gap of more than $23K

Data manager

Product manager

Software developer

Statistician

Research scientist

Computer scientist

Data analyst

$40,000

60,000

80,000

100,000

120,000

Note: For roles on ZipRecruiter between January 2019 and January 2024

Source: ZipRecruiter

Write to Nate Rattner at nate.rattner@wsj.com

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Appeared in the March 6, 2024, print edition as 'AI Talent in Demand Despite Cost Cutting'.